Senior Director, Paid Social B2B

📋 Description

• Serving as a senior strategic partner and embedded extension of the client's marketing
• Leading and developing the team responsible for the client's paid social activation and account
• Guiding multi-stage funnel strategies, including content amplification, gated asset promotion
• Partnering cross-functionally with analytics, paid search, and programmatic leads to deliver
• Driving platform innovation across LinkedIn, Meta, Reddit, X, and niche B2B environments
• Elevating measurement frameworks by connecting paid social performance to pipeline and revenue

🎯 Requirements

• 8+ years of experience in paid social media advertising, with significant focus on B2B or lead
• Proven ability to build and optimize full-funnel B2B programs that drive measurable business
• 2+ years of leadership experience managing and mentoring social or media professionals.
• Deep understanding of LinkedIn Ads, Meta, and other B2B-relevant platforms, including audience
• Experience with B2B data and analytics ecosystems (Google Analytics, Salesforce, HubSpot
• Strong command of creative strategy and testing frameworks tailored to professional audiences and

🎁 Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave