Senior Growth Marketing Manager

📋 Description

• Partner closely with the Growth Product leader to jointly define and drive unified company wide
• Develop and execute the company’s comprehensive growth marketing strategy across acquisition
• Analyze customer behavior across the entire lifecycle, including acquisition, activation
• Own growth KPIs including customer acquisition cost (CAC), conversion rates, customer lifetime
• Identify and prioritize new growth opportunities through testing, experimentation, and channel
• Lead annual and quarterly growth planning, forecasting, and budget allocation.

🎯 Requirements

• 10+ years of progressive experience in growth product, growth marketing, growth analytics, demand
• Proven success scaling customer acquisition and retention programs in fast-paced, high-growth
• Previous experience analyzing CRM, performance marketing, churn, and product and feature adoption
• Deep expertise in paid media, lifecycle marketing, funnel optimization, and attribution.
• Strong analytical skills with experience using tools such as Amplitude, BI tools, Iterable
• Experience managing growth tool stack and delivering measurable ROI.

🎁 Benefits

• A choice between medical plans with an option for 100% covered premiums
• Fertility and adoption benefits
• Access to supplemental insurance plans for additional coverage
• Headspace mindfulness app subscription
• Global Employee Assistance Program
• Retirement benefits with employer match