Senior Performance Marketing Manager, GTM Experimentation

📋 Description

• Own paid social strategy across Meta, LinkedIn, Reddit, Quora, TikTok; drive full-funnel campaigns.
• Manage multi-million-dollar budgets; pacing, forecasting, budget variance analysis.
• Refine paid acquisition measurement; attribution philosophy and budget allocation.
• Lead creative strategy and testing; brief studios, design experiments, interpret data.
• Be the go-to expert on paid social and AI workflows; document playbooks.
• Test new digital channels beyond core social; run pilots with defined success criteria.

🎯 Requirements

• 7+ years in performance marketing (B2B SaaS/agency/high-growth) with paid social expertise.
• Full-funnel ownership on 2+ platforms; hands-on execution and budget responsibility.
• Strong creative testing instincts; structure tests; translate data into creative direction.
• AI-fluent; use AI tools to accelerate briefs, copy, and analysis.
• Cross-functional collaborator; translate briefs into paid social strategy with brand, web, and comms.
• Analytical and data-driven; clear view on attribution; communicate paid social impact.

🎁 Benefits

• Competitive pay, benefits, and RSUs.
• Hybrid work model; 2-3 days in office per week.
• Offices in Denver, SF, and NYC.